B.B.A. in Marketing at MARSHALL UNIVERSITY

Marshall University, through its Lewis College of Business, offers a Bachelor of Business Administration (B.B.A.) in Marketing. This program lasts for four years and prepares students for a successful career in marketing. The tuition fee for this course is $20,294. To gain admission to the B.B.A. in Marketing at Marshall University, students must demonstrate their proficiency in English. Accepted tests for this requirement include the IELTS and TOEFL.

Bachelor of Business Administration in Marketing

The Division of Management, Marketing & MIS offers a Bachelor of Business Administration (B.B.A.) degree in Marketing.

Role of Marketing

The main job of marketing is to attract and keep customers. This is done by understanding and meeting their needs and wants in a wide range of markets.

Key Responsibilities

To achieve this, it is important for a company to have the right products and/or services. These must be promoted, distributed, and priced correctly. The B.B.A. in Marketing prepares students to handle these tasks effectively.

Skills Developed

Students who complete the B.B.A. in Marketing will gain the following skills:

• Strong oral and written communication abilities
• Effective selling skills involving product, price, promotion, and distribution
• Ability to conduct market and distribution research
• Skills in both quantitative and qualitative analysis of market data

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12th Grade

Students must have a high school diploma. They need a minimum Grade Point Average (GPA) of 2.00 on a 4.00 scale and a SAT score of 900 (before March 2016) or 990 (after March 2016). Alternatively, they can have a GPA of at least 3.00 and a SAT score of 770 (before March 2016) or 880 (after March 2016). Required subjects include English, Mathematics (Algebra I and above), Social Studies (including U.S. history), Science (college-preparatory lab science like Biology, Chemistry, and Physics), a World Language, and Arts.

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TOEFL

Marks: 61.0

Students need a minimum score of 61 out of 120 for the TOEFL exam.

IELTS

Marks: 6.0

Students need a minimum score of 6 out of 9 for the IELTS exam.

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Application Process for Marshall University

Step One: Additional Documents Required

To complete your application, you need to submit the following documents:

• Official Transcripts
• ELP Scores
• SAT Scores
• Proof of Financial Support
• Proof of Measles and Rubella Immunization

Step Two: Start Your Online Application

Begin your application process by filling out the online form provided by Marshall University.

Step Three: Application Fees

The application fee for this course is:

• USD 65 (approximately INR 5.48 Thousand)

Payment can be made using a credit card.

Marshall University offers the OASIS Plan for tuition and housing payments. This plan allows students to make three equal payments after all financial aid is applied. The enrollment fee for this plan is 1% of the final two payments.

Step Four: Application Deadlines

Be aware of the application deadlines:

• Summer (May): 15th March
• Fall (August): 15th June
• Spring (January): 15th October

These deadlines are based on last year's records and may change. For the most accurate deadline information, consult with our expert counselors.

Calculated at the exchange rate of 1 USD = INR 84.27 | Tuition & expenses were last updated in December 2024"